
Discover how digital transformation drives revenue and profitability in emerging economies. Learn why long-term strategy is key[…]

Imagine running a small business in a resource-constrained environment, where access to formal training and development programs[…]

Overview For decades, the innovation playbook was clear: develop sophisticated products in advanced economies, then adapt them[…]

Innovation is no longer a solitary pursuit but thrives in dynamic, interconnected ecosystems. This article explores how[…]

Grassroots innovations often emerge from the ground up, designed by communities to solve local problems with limited[…]

When we talk about frugal innovation, the immediate thought often goes to 'doing more with less' or[…]

Overview In an era defined by unpredictable global events, the resilience of supply chains has moved from[…]

This paper presents a comprehensive analysis of key trends and developments in innovation and business strategy. The[…]

This paper presents a comprehensive analysis of key trends and developments in the field. The research combines[…]

This paper presents a comprehensive analysis of key trends and developments in innovation and business strategy. The[…]

Prof. Dennys Eduardo Rossetto received a Best Paper Designation at AOM 2026 for research on frugal innovation,[…]

On March 24, 2026, students from the Product Management and Operational Marketing course in the MSc International[…]

Most people read journal articles one at a time. Much more rarely do we stop to ask[…]

Digital transformation is often discussed as a matter of efficiency. This paper suggests something more important: digital[…]

Firms rarely innovate in isolation. They learn from customers, partners, competitors, universities, suppliers, and markets. But exposure[…]

Informal entrepreneurship is often discussed in simplistic terms, either as a problem of non-compliance or as a[…]

Many multinational companies still treat subsidiaries in emerging markets mainly as execution units. They are expected to[…]

Brief Executive Summary In volatile and resource-constrained environments, firms often face economic instability, institutional uncertainty, and competitive[…]

Innovation is often discussed as something new, disruptive, and forward-looking. Yet, behind every “new idea” lies a[…]