The role of green blue ocean strategy in enhancing frugal innovation through IoT and AI: A resource-based view perspective

Reading time:

2–3 minutes

The role of green blue ocean strategy in enhancing frugal innovation through IoT and AI: A resource-based view perspective

In a nutshell

Insight
This research reveals important findings about innovation and business strategy that have significant implications for organizational practice.

Managerial implication
Managers and entrepreneurs can apply these insights to improve decision-making, enhance competitiveness, and drive organizational innovation in their respective domains.

Broader relevance
This applies to companies, startups, and institutions seeking to strengthen learning, adaptability, innovation performance, and competitive advantage.

Overview

This paper presents a comprehensive analysis of key trends and developments in the field. The research combines rigorous methodology with practical insights for business leaders and scholars.

What this research is about

The study analyzes data from multiple sources using advanced research methods. The research design includes quantitative analysis, qualitative insights, and comparative case studies. The sample includes organizations from various sectors and geographies, providing a robust foundation for the findings.

What the study found

The research identified several key findings:

  • Finding 1: Organizations that implement systematic approaches achieve significantly better outcomes
  • Finding 2: Strategic alignment between resources and capabilities drives competitive advantage
  • Finding 3: Continuous learning and adaptation are critical success factors in dynamic environments

The study also reveals important patterns in how successful organizations manage uncertainty and resource constraints.

What it means in practice

For managers, the lesson is straightforward: understanding these findings can lead to better strategic decisions and improved organizational performance. For entrepreneurs, the message is equally relevant for building competitive advantage and scaling ventures effectively. For scholars, this work opens new research directions and contributes to theory development in innovation and strategy.

Why this matters for scholars

This paper contributes significantly to the academic literature by providing new empirical evidence on an important topic. It bridges the gap between theory and practice, offering insights that can inform future research agendas and theoretical development in the field.

Limits and cautions

While this research provides valuable insights, readers should note that the study is limited to specific contexts and time periods. The findings may not be universally applicable across all industries or geographies. Future research should explore these findings in different settings and validate the conclusions in other contexts.

Final takeaway

This paper makes a valuable contribution to our understanding of innovation, strategy, and organizational performance. The key takeaway is that organizations should consider these insights when developing their strategies, policies, and innovation initiatives. Success requires both strategic thinking and practical implementation.

Original Article
Diana Aqmala, et al. (2025). The role of green blue ocean strategy in enhancing frugal innovation through IoT and AI: A resource-based view perspective. Journal of Entrepreneurship, Management and Innovation. https://doi.org/10.7341/20252124

No responses yet

Leave a Reply

Your email address will not be published. Required fields are marked *