
The integration of generative AI enhances environmental performance both directly and indirectly through improved ESG sensemaking capability

The adoption of circular economy practices in manufacturing sectors is influenced by internal capabilities such as visionary[…]

Discover how SMEs are using generative AI to cut R&D costs and prototyping time, leveling the playing[…]

Discover how digital transformation drives revenue and profitability in emerging economies. Learn why long-term strategy is key[…]

Imagine running a small business in a resource-constrained environment, where access to formal training and development programs[…]

Overview For decades, the innovation playbook was clear: develop sophisticated products in advanced economies, then adapt them[…]

Innovation is no longer a solitary pursuit but thrives in dynamic, interconnected ecosystems. This article explores how[…]

Grassroots innovations often emerge from the ground up, designed by communities to solve local problems with limited[…]

When we talk about frugal innovation, the immediate thought often goes to 'doing more with less' or[…]

Overview In an era defined by unpredictable global events, the resilience of supply chains has moved from[…]

This paper presents a comprehensive analysis of key trends and developments in innovation and business strategy. The[…]

This paper presents a comprehensive analysis of key trends and developments in the field. The research combines[…]

This paper presents a comprehensive analysis of key trends and developments in innovation and business strategy. The[…]

Prof. Dennys Eduardo Rossetto received a Best Paper Designation at AOM 2026 for research on frugal innovation,[…]

On March 24, 2026, students from the Product Management and Operational Marketing course in the MSc International[…]

Most people read journal articles one at a time. Much more rarely do we stop to ask[…]

Digital transformation is often discussed as a matter of efficiency. This paper suggests something more important: digital[…]

Firms rarely innovate in isolation. They learn from customers, partners, competitors, universities, suppliers, and markets. But exposure[…]

Informal entrepreneurship is often discussed in simplistic terms, either as a problem of non-compliance or as a[…]

Many multinational companies still treat subsidiaries in emerging markets mainly as execution units. They are expected to[…]